A nonprofit organization agreed to allow a for-profit corporation to use the nonprofit's logo on advertising to enhance the corporation's image. This agreement is an example of exchanging ______.

Question

Quizplus · Accepted Answer

The use of the nonprofit's logo is an example of exchanging intangibles, as it is a transfer of a non-physical asset (the logo's image or reputation) from the nonprofit to the for-profit corporation.

A Nonprofit Organization Agreed to Allow a For-Profit Corporation to Use