Retailers are often willing to adhere to the wishes of large manufacturers such as Procter & Gamble and General Foods because these companies sell brands of products that are in great demand by consumers.These large manufacturers are in a position to emphasize the use of:
A) Reward power.
B) Expert power.
C) Referent power.
D) Legitimate power.
E) Channel power.

Question

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The Answer of Retailers are often willing to adhere to the wishes of large manufacturers such as Procter & Gamble and General Foods because these companies sell brands of products that are in great demand by consumers.These large manufacturers are in a position to emphasize the use of:
A) Reward power.
B) Expert power.
C) Referent power.
D) Legitimate power.
E) Channel power.

Retailers Are Often Willing to Adhere to the Wishes of Large