Which of the following is an advertising execution approach designed to illustrate key advantages or features of a product by showing it in actual use?
A) Straight-sell
B) Demonstration
C) Scientific evidence
D) Comparison
Correct Answer:
Verified
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Q16: Straight-sell message executions are commonly used with
Q17: Which of the following is an example
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Q22: Research suggests that Maytag's or Travelocity's employment
Q23: The manufacturer of Smucker's jams and jellies
Q24: is a type of advertising execution style
Q25: Marketers who rely on image executions have
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