Pizzaria,a renowned restaurant in Italy,enters into an agreement with Ruth's Pizza House in the United States to operate a chain of restaurants.Ruth's will provide capital for running the chain and Pizzaria will contribute its world-renowned expertise on consumer tastes.In this case,Pizzaria enters a foreign market through ________.
A) contract manufacturing
B) management contracting
C) licensing
D) joint ownership
E) direct investment
Correct Answer:
Verified
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