In the marketing mix,place refers to activities that communicate the merits of a product and persuade target customers to buy it.

Question

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Place in the marketing mix refers to the distribution channels and locations where the product is sold, such as online or physical stores. The activities that communicate the merits of a product and persuade customers to buy it fall under the promotion element of the marketing mix.

In the Marketing Mix,place Refers to Activities That Communicate the Merits