A researcher hypothesizes that males and females differ with respect to attitude toward sports sponsorships.To investigate this hypothesis that these two groups' attitudes differ,the researcher will use a ____.
A)bivariate test of differences
B)univariate test of differences
C)multivariate test of differences
D)cluster analysis

Question

Quizplus · Accepted Answer

A bivariate test of differences is appropriate when comparing two groups on one variable. In this case, the researcher is comparing the attitudes of males and females toward sports sponsorships, which is a single variable. Therefore, a bivariate test of differences is the most suitable choice.

A Researcher Hypothesizes That Males and Females Differ with Respect