When using the ________, the retailer simply describes the site and trade area characteristics for its most successful stores and attempts to find a site with similar characteristics.
A) Huff gravity model
B) regression model
C) analog model
D) location model
E) cumulative attraction model

Question

Quizplus · Accepted Answer

When using the analog approach, the retailer simply describes the site and trade area characteristics for its most successful stores and attempts to find a site with similar characteristics.

When Using the ________, the Retailer Simply Describes the Site