Golden State Warriors player Stephen Curry is frequently featured wearing Under Armour shoes and clothing and is effective in stimulating sales of Under Armour products due to his popularity and the success of the Warriors basketball team. Under Armour is using a _____ advertising appeal by partnering with Stephen Curry.
A) celebrity
B) humor
C) fear
D) comparative
Correct Answer:
Verified
Q118: The Pork Producers Association uses funds from
Q119: The element of the promotional mix where
Q120: What does the AIDA acronym represent?
A) Attention,
Q121: Which advertising medium has relatively long lead
Q122: Kassidy is a high school junior and
Q124: Hardees has utilized attractive female models eating
Q125: An advertising message showing distinctive differences between
Q126: An advertising campaign is distinctive in that
Q127: Go Daddy is a company specializing in
Q128: Basketball great, Shaquille O'Neill can be seen
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents