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In Selecting the Target Market for Your Gourmet Tea Store

Question 52

Multiple Choice

In selecting the target market for your gourmet tea store, you were influenced by multiple factors. These included:


A) the number of people who appreciate and will go out of their way to buy gourmet tea.
B) how much profit you can make by selling to gourmet tea enthusiasts.
C) how stiff the competition will be from other tea merchants or sellers of substitute products.
D) FDA standards for tea safety.
E) All of the above.

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