Alva, a fashion house specializing in designer bags, sells its products only through a limited number of boutiques worldwide. This is an example of:

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Selective distribution involves selling products through a limited number of outlets in specific locations. This strategy allows brands like Alva to maintain a high level of control over how their products are presented and sold, ensuring that they are available only in select boutiques that align with the brand's image and target market.

Alva, a Fashion House Specializing in Designer Bags, Sells Its