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You're the Marketing Director for a National Chain of Hair

Question 107

Multiple Choice

You're the marketing director for a national chain of hair salons catering to children. You're aware that many people research products and services on social media, and you'd like to capitalize on this form of information sharing to promote your salons. Which of the following actions is your best option for getting social media users to share information about your services?


A) Setting up Facebook and Instagram accounts inviting consumers to post their "my child's first haircut" stories
B) Adding a blog to your company website that offers tips on caring for children
C) Setting up Facebook and Instagram accounts incentivizing your customers to post their "my child's first haircut" stories as a means of entering a weekly contest for a free haircut
D) Creating a funny social media campaign about kids that people will want to share

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