Which of the following statements about mechanical recording devices is FALSE?
A) The people meter provides the researcher information about which television shows have been watched on a particular television.
B) The galvanometer is used to assess the emotional arousal induced by exposure to specific advertising copy.
C) Response latency measures the amount of time a respondent deliberates before answering a question.
D) Voice-pitch analysis examines changes in the relative vibration frequency of the human voice that accompanies emotional arousal.
E) Optical scanners measure the subject's eye movement over a stimulus.

Question

Quizplus · Accepted Answer

Optical scanners are typically used for reading barcodes or scanning documents, not for measuring eye movement. Eye-tracking devices are used to measure eye movement over a stimulus.

Which of the Following Statements About Mechanical Recording Devices Is