Which of the following is the best example of forward vertical integration?
A) A car dealership opening up its own automobile manufacturing plant
B) A car company opening its own dealerships to sell its products directly to customers
C) A car company opening its own chain of video rental stores
D) A car company opening a plant to product motorcycles

Question

Quizplus · Accepted Answer

Forward vertical integration occurs when a company moves closer to the end customer in the supply chain, such as a car company opening its own dealerships to sell directly to customers.

Which of the Following Is the Best Example of Forward