All of the Following Statements Represent Mass Marketing Except

All of the following statements represent mass marketing except:

A) the marketer typically loses control as the product is turned over to distribution channel intermediaries.
B) repetition is used within the ad\offer.
C) the customer perceives less risk due to direct contact with the product.Recourse is viewed as less distant.
D) advertising is used for its cumulative effect over time to build image,awareness,loyalty,and benefit recall.
E) purchase action by the customer is deferred.