Creating a niche by differentiating one's product or service often allows small firms to compete successfully with market leaders.

Name: Creating a niche by differentiating one's product or service often allows small firms to compete successfully with market leaders.
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Question

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Differentiating products or services allows small firms to target specific market segments, offering unique value that can attract customers away from larger competitors, thus enabling successful competition.

Creating a Niche by Differentiating One's Product or Service Often