An important pitfall of an integrated overall cost leadership and differentiation strategy is that firms may fail to implement either one and become 'stuck-in-the-middle.'

Question

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This pitfall arises because excelling at both cost leadership and differentiation requires different resources, capabilities, and organizational arrangements, making it challenging for firms to achieve both simultaneously without compromising on one or the other.

An Important Pitfall of an Integrated Overall Cost Leadership and Differentiation