Which of the following would be the best wording in a marketing or sales message?
A)The Never-Off whole-house generator requires professional installation.
B)The Never-Off whole-house generator provides either 110 volts for standard use or 220 volts for washers and driers.
C)The Never-Off whole-house generator automatically provides the 110 volt power your family needs during electrical outages.
D)The Never-Off whole-house generator smashes all your doubts about generators and tosses them in the trash.

Question

Quizplus · Accepted Answer

C)The best approach balances logic and emotion, fact and description. A balanced approach includes some technical information (110 volts)as well as some emotional appeal-safety for your family during power outages.

Which of the Following Would Be the Best Wording in a Marketing