If a firm possesses proprietary product technology, the best option for that firm would be to
A) manufacture the product in-house so that it does not lose its competitive advantage.
B) outsource the production activities to independent suppliers in order to realize economies of scale.
C) merge with competitors to reduce investments on technology.
D) share the technology to make the industry more competitive.
E) transfer the technology to less developed countries.

Question

Quizplus · Accepted Answer

Manufacturing in-house helps the firm maintain control over its proprietary technology, ensuring it retains its competitive advantage and prevents the technology from being leaked or copied by competitors.

If a Firm Possesses Proprietary Product Technology, the Best Option