In the context of the competitive environment of business, customer satisfaction comes in large part from:
A) using a price skimming strategy.
B) using a high/low pricing strategy.
C) offering discounts on products without warranty.
D) greenwashing products.

Question

Quizplus · Accepted Answer

Customer satisfaction comes from offering products that meet or exceed customer expectations. Greenwashing, or making false or misleading claims about the environmental benefits of a product, is unethical and can damage customer trust.

In the Context of the Competitive Environment of Business, Customer