A message developed for and targeted toward early adopters of a new product will be perceived similarly by late majority adopters.

Name: A message developed for and targeted toward early adopters of a new product will be perceived similarly by late majority adopters.
Brand: Quizplus
Rating: 4.8 (38 reviews)

Question

Quizplus · Accepted Answer

Early adopters and late majority adopters have different characteristics and motivations, so a message tailored for early adopters may not resonate with the late majority.

A Message Developed for and Targeted Toward Early Adopters of a New