A subculture is a homogeneous group of people who share elements of an overall culture as well as cultural elements unique to their own group.Within subcultures,people's attitudes,values,and purchase decisions are even more similar than they are within the broader culture.

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Subcultures consist of individuals who share specific interests, values, or lifestyles that differentiate them from the broader culture, leading to more similar attitudes and behaviors within the subculture.

A Subculture Is a Homogeneous Group of People Who Share