DuPont assigned chemists, sales and marketing executives, and regulatory specialists to create and sell an herbicide for corn growers that recorded sales of $57 million in its first year. This type of sales approach is referred to as
A) partnership selling.
B) missionary selling.
C) team selling.
D) order taking.
E) formula selling.

Question

Quizplus · Accepted Answer

Team selling involves a group of professionals with different expertise working together to sell a product, as described in the scenario.

DuPont Assigned Chemists, Sales and Marketing Executives, and Regulatory Specialists