Within the strategic marketing process, the ________ is the result of the planning phase that will be carried out in the implementation phase.
A) marketing tactics
B) business plan
C) product protocol
D) marketing plan
E) marketing strategy

Question

Quizplus · Accepted Answer

The marketing plan is the result of the planning phase and serves as a guide for the implementation phase in the strategic marketing process.

Within the Strategic Marketing Process, the ________ Is the Result