GEICO ads that use a talking gecko, a group of robbers ordering a getaway car with an app, or a group of pigeons on a wire talking about GEICO are using which type of advertising appeal?
A) reminder
B) fear
C) humor
D) sex
E) cognitive

Question

Quizplus · Accepted Answer

These GEICO ads use humor as an advertising appeal to engage the audience and make the brand memorable through entertaining and funny scenarios.

GEICO Ads That Use a Talking Gecko, a Group of Robbers