Which of these statements describes a key difference between advertising and public relations?
A) Public relations is more expensive on a cost-per-contact basis than advertising.
B) Public relations is usually directly paid while advertising is usually indirectly paid.
C) Advertising is usually directly paid while public relations is usually indirectly paid.
D) Advertising provides an immediate feedback loop while public relations does not.
E) Public relations always has a much greater reach than advertising.
Correct Answer:
Verified
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Q86: Advertising refers to
A) any nonpersonal, indirectly paid
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Q91: Which of these statements about advertising is
Q92: Which of these is a weakness of
Q93: Communication with consumers who are not in
Q94: A paid form of nonpersonal communication about
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