In the late 1950s and 1960s, television Westerns were extremely popular and included Gunsmoke, Bonanza, Wagon Train, and The Big Valley. When ratings declined as viewers' tastes changed, production companies used _______ strategy and stopped producing all television Westerns when the networks stopped showing them.

Question

Quizplus · Accepted Answer

The strategy used was "deletion," which involves completely stopping the production of a product when it is no longer viable or profitable, as was the case with television Westerns when their popularity declined.

In the Late 1950s and 1960s, Television Westerns Were Extremely