It is more likely that locally owned, one-location cafes in a small town will respond more rapidly to tactical actions by each other than they will to strategic actions by the Burger King franchise that has recently moved to their town.

Question

Quizplus · Accepted Answer

Locally owned cafes are more agile and can quickly adapt to changes in their immediate competitive environment, whereas strategic actions by a large franchise like Burger King may require more time and resources to respond to.

It Is More Likely That Locally Owned, One-Location Cafes in a Small