As the television industry has changed in the last few decades from just three major networks to a multiplicity of networks, one of the major aspects of business strategy for the newer networks is a(n) __________ than the traditional networks.
A) broader target market
B) narrower target market
C) increased use of primary activities to capture value
D) increased use of support activities to capture value

Question

Quizplus · Accepted Answer

Newer networks often focus on a narrower target market to differentiate themselves and cater to specific audience interests, unlike traditional networks that aimed for a broader audience.

As the Television Industry Has Changed in the Last Few