In a suburban community outside a city in Alabama, a retail store opened that specialized in dancewear for children and adults.It was moderately successful for five years until the local newspaper published an exposé that scanty lingerie stocked in the back of the store's showroom was selling briskly to a certain clientele.Afterward, the store lost most of its customers and nearly closed.Which of the following segments of the environment did the store owners fail to take into account when they began selling the lingerie?

Question

Quizplus · Accepted Answer

The store owners failed to consider the sociocultural environment, which includes societal norms and values. Selling scanty lingerie in a community that may have conservative views likely led to the backlash and loss of customers.

In a Suburban Community Outside a City in Alabama, a Retail