Straight extension of the product means ________.
A) introducing the product to the foreign market without any changes to the product
B) introducing the product to the foreign market with minor changes to the product
C) introducing the product to the foreign market with major changes to the product
D) introducing a customized product to the foreign market with a new marketing strategy
E) introducing a customized product to the foreign market with an existing marketing strategy
Correct Answer:
Verified
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