Figure 5-3

-In Figure 5-3, letter "C" represents the _________influences that can affect the consumer purchase decision process.
Influences that can affect the
A)socio-cultural
B)environmental
C)situational
D)economic

Question

Figure 5-3
 
-In Figure 5-3, letter "C" represents the  _________influences that can affect the consumer purchase decision process.
Influences that can affect the
A)socio-cultural 
B)environmental 
C)situational 
D)economic

Quizplus · Accepted Answer

Socio-cultural influences refer to the impact of society and culture on a consumer's purchasing decisions, including factors like family, social groups, and cultural norms.

Figure 5-3 -In Figure 5-3, Letter "C" Represents the _________Influences That