Brand managers can use all of the following to measure their Facebook advertising strategy except:
A)Clicks to Website.
B)App Install to encourage and track company app downloads.
C)Posts.
D)Page Likes.

Question

Quizplus · Accepted Answer

While posts are an important aspect of the overall Facebook strategy, they do not specifically measure the success or impact of Facebook advertising. The other options (clicks to website, app install, page likes) are all metrics that can be used to measure the success of Facebook advertising.

Brand Managers Can Use All of the Following to Measure