The marketing concept
focuses on building products that provide value to customers.
excludes input from the human resources department.
means building a competitive advantage through product differentiation.
means that the whole firm is coordinated to achieve one goal: to serve customers at a profit.
does not include the finance department.

Question

Quizplus · Accepted Answer

The Answer of The marketing concept
focuses on building products that provide value to customers.
excludes input from the human resources department.
means building a competitive advantage through product differentiation.
means that the whole firm is coordinated to achieve one goal: to serve customers at a profit.
does not include the finance department.

The Marketing Concept Focuses on Building Products That Provide Value to Customers