The maturity stage of product life cycle is ________.
A) a stage where a product's price is at a high level
B) usually the shortest stage in a product's lifetime
C) characterized by steep decline in profits
D) typically followed by a growth stage
E) a stage where firms have to win sales away from others

Question

Quizplus · Accepted Answer

A)During the maturity stage, markets tend to get saturated with all the supply that buyers demand, so the only way a firm can expand its sales in this phase is to win sales away from other suppliers.
B)During the maturity stage, markets tend to get saturated with all the supply that buyers demand, so the only way a firm can expand its sales in this phase is to win sales away from other suppliers.
C)During the maturity stage, markets tend to get saturated with all the supply that buyers demand, so the only way a firm can expand its sales in this phase is to win sales away from other suppliers.
D)During the maturity stage, markets tend to get saturated with all the supply that buyers demand, so the only way a firm can expand its sales in this phase is to win sales away from other suppliers.
E)During the maturity stage, markets tend to get saturated with all the supply that buyers demand, so the only way a firm can expand its sales in this phase is to win sales away from other suppliers.

The Maturity Stage of Product Life Cycle Is ________