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Company X Wanted to Determine the Development Strategy of a Rival

Question 17

Multiple Choice

Company X wanted to determine the development strategy of a rival company.Tapping into some online discussion groups, Company X came to know that its rival had posted 20 job openings online.This posting was indicative of the rival company's development strategy.Company X used to collect and synthesize information about its rival.


A) SWOT analysis
B) marketing analysis
C) location intelligence
D) trend analysis
E) competitive intelligence

Correct Answer:

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