A company markets paper, food, household cleaning supplies, medicine, cosmetics, and oral- care products.Under the oral-care product section, the company markets a brand of toothpaste available in three sizes and two formulations (paste and gel) .The toothpaste is an example of:
A) product mix breadth.
B) product line depth.
C) product mix spread.
D) product line spread.
E) product line offer.
Correct Answer:
Verified
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