A company claims its weight-reduction drug causes a weight loss of 10 pounds in seven days with no exercise.The company creates 30-minute infomercials explaining the benefit of this drug.The infomercial provides a mail address for interested customers.This is an example of:
A) a catalogue.
B) direct mail.
C) DRTV.
D) a kiosk.
E) personal selling.
Correct Answer:
Verified
Q1: Any interference that stems from competing messages,
Q3: Which of the following allows the receiver
Q5: The two-way flow of communication between a
Q6: A company selling beauty products does not
Q6: The process by which the receiver interprets
Q7: A clothing line chooses a sports star
Q8: A company that manufactures computers wants to
Q9: Which of the following is a paid
Q10: The medium-print, broadcast, the Internet-that carries messages
Q11: The process of converting the sender's ideas
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