Morgan Technologies sells a single product at $20 per unit. The firm's most recent income statement revealed unit sales of 100,000, variable costs of $800,000, and fixed costs of $400,000. If a $4 drop in selling price will boost unit sales volume by 20%, the company will experience:
A) no change in profit because a 20% drop in sales price is balanced by a 20% increase in volume.
B) an $80,000 drop in profit.
C) a $240,000 drop in profit.
D) a $400,000 drop in profit.
E) None of the answers is correct.

Question

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The Answer of Morgan Technologies sells a single product at $20 per unit. The firm's most recent income statement revealed unit sales of 100,000, variable costs of $800,000, and fixed costs of $400,000. If a $4 drop in selling price will boost unit sales volume by 20%, the company will experience:
A) no change in profit because a 20% drop in sales price is balanced by a 20% increase in volume.
B) an $80,000 drop in profit.
C) a $240,000 drop in profit.
D) a $400,000 drop in profit.
E) None of the answers is correct.

Morgan Technologies Sells a Single Product at $20 Per Unit