Which of the following is true of hiring a third-party consultant instead of managing the survey internally?
A) It makes the process inefficient due to the lack of expertise.
B) It introduces subjectivity into the process.
C) It may trade off some power over the decisions that determine the quality of the data.
D) It reduces the company's expenses.
E) It helps the company gain a greater control in assessing the usefulness of the data.
Correct Answer:
Verified
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