Continuous panels are beneficial to researchers because
A) the researcher can study changes in behavior
B) the researcher can collect buyer characteristics and look to market segment behavior
C) not only do you have time series data, but it is not aggregated over all individuals so a single individual or family) can be studied
D) all of the above
E) none of the above
Correct Answer:
Verified
Q22: The standardized source of marketing data that
Q32: The tendency for new members of a
Q32: The tendency for new members of a
Q34: _ occurs in choosing consumer panels because
Q42: Selection bias occurs because
A)of the high rates
Q43: The starch surveys employ the _ to
Q46: Which of the following is not true
Q47: Diary panels are not used for
A)estimating market
Q49: Which of the following is not an
Q50: Testing Effects occur because
A)of the high rates
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