Harley Davidson and MTV share:
A)The attribute of lifestyle products for their respective products
B)A critical factor in their differentiation, the ability of customers and employees to identify with one another
C)Both a and b
D)None of the above

Question

Quizplus · Accepted Answer

Both Harley Davidson and MTV are associated with a particular lifestyle and their products are seen as representations of that lifestyle. Additionally, both brands have a strong ability to create a sense of community and identity among their customers and employees, which sets them apart from competitors.

Harley Davidson and MTV Share