Quality function deployment involves listening to customers to determine the characteristics of a superior product.

Question

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Quality function deployment (QFD) is a systematic method for translating customer requirements into detailed design specifications for a product or service. QFD involves identifying customer needs and preferences through various methods such as surveys, focus groups, and interviews, and then using these inputs to develop a matrix that helps prioritize and correlate design features with customer requirements. QFD is a customer-driven process that aims to ensure that the product or service meets or exceeds customer expectations.

Quality Function Deployment Involves Listening to Customers to Determine the Characteristics