Which of the following is best described as creating a unique marketing mix for every consumer?
A) niche marketing
B) aggregated marketing
C) macromarketing
D) one-to-one marketing

Question

Quizplus · Accepted Answer

One-to-one marketing is best described as creating a unique marketing mix for every consumer, based on their individual needs and preferences. This approach allows businesses to build more personalized relationships with their customers and increase the effectiveness of their marketing efforts. Niche marketing refers to targeting a specific segment of the market with tailored marketing efforts, aggregated marketing involves targeting multiple segments with a standardized marketing mix, and macromarketing refers to the overall study of the marketing system as a whole.

Which of the Following Is Best Described as Creating a Unique