Markets are often comprised of a number of market segments,not just two,so ________ is a valuable tool for discovering differences between and among multiple market segments.
A)t tests
B)z tests
C)post hoc tests
D)analysis of variance

Question

Quizplus · Accepted Answer

Analysis of variance (ANOVA) is a statistical tool used to identify differences among multiple groups in a market. It compares the means of three or more groups and determines whether there is a significant difference between the groups. This makes it a valuable tool for discovering differences between and among multiple market segments.

Markets Are Often Comprised of a Number of Market Segments,not