The end result of analysis of variance is an indication to the marketing researcher as to whether a significant difference at some chosen level of statistical significance exists between at least two group means.
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Q90: One commonly used basis for market segmentation
Q91: When the researcher is reporting differences found
Q92: What is the option a researcher may
Q93: Differences are important to market researchers as
Q94: In the bowels of a detailed marketing
Q95: Post hoc tests are options that are
Q96: Finding significant differences is exciting to marketing
Q97: Duncan's multiple range test provides output that
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