Exposure to commercials is low when they air at the beginning or end of a commercial break within a program.

Name: Exposure to commercials is low when they air at the beginning or end of a commercial break within a program.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Commercials aired at the beginning or end of a commercial break are more likely to be remembered by viewers, as they are less prone to channel surfing or attention lapses compared to those aired in the middle.

Exposure to Commercials Is Low When They Air at the Beginning