Simple physical factors, such as running out of a product, having a product or become obsolete, or unexpectedly needing a service can influence consumers' perception of the actual state.

Question

Quizplus · Accepted Answer

Yes, simple physical factors can influence consumers' perception of the actual state. For example, if a product is out of stock or becomes obsolete, consumers may perceive the brand negatively or go elsewhere to find an alternative product. Similarly, if a service is unexpectedly needed, consumers may be dissatisfied if they are unable to find a provider to meet their needs.

Simple Physical Factors, Such as Running Out of a Product