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Unlike Consumers from Individualistic Cultures, Consumers from Cultures High in Collectivism

Question 49

Multiple Choice
Unlike consumers from individualistic cultures, consumers from cultures high in collectivism:

Unlike consumers from individualistic cultures, consumers from cultures high in collectivism:


A) put more emphasis on hierarchy than on equality.
B) put more emphasis on themselves than the group.
C) emphasize connections to others rather than their own identity.
D) tend to be more aggressive and focused on individual advancement.
E) tend to be more concerned with social relationships.

Correct Answer:

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