Ashley, a marriage and family counselor, has decided to display her custom framed diploma prominently in her office. In a servicescape environment, this would be considered a functionality factor.

Question

Ashley, a marriage and family counselor, has decided to display her custom­ framed diploma prominently in her office. In a servicescape environment, this would be considered a functionality factor.

Quizplus · Accepted Answer

In a servicescape environment, displaying a diploma is considered an ambient factor, as it contributes to the overall atmosphere and perception of professionalism, rather than functionality.

Ashley, a Marriage and Family Counselor, Has Decided to Display