Tata Motors is India's manufacturer of the "People's Car." This new, small car boasts an affordable price tag of about $2,500. The firm is keeping costs down by eliminating large assembly line manufacturing sites and high transportation costs. Workers prepare "kits" that are shipped to final retail destinations. The kits are assembled by trained technicians at the retail level. This is an example of:

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The method used by Tata Motors is lean production, which focuses on minimizing waste and maximizing efficiency by eliminating unnecessary steps in the production process. By shipping kits to retail destinations instead of fully assembled cars, the company is able to save on transportation costs and reduce the need for large assembly line manufacturing sites. The trained technicians can then assemble the cars on-site, further reducing costs and streamlining the production process.

Tata Motors Is India's Manufacturer of the "People's Car